Cookie Policy
AP Leads Ltd is committed to transparency about cookies and your rights under UK GDPR and PECR.
What Are Cookies
Cookies are small text files stored on your device when you visit a website. They help the site function properly, remember your preferences, and understand how you interact with our pages.
How We Use Cookies
AP Leads Ltd (apleads.co) uses cookies for the following purposes:
2.1 Strictly Necessary Cookies — Essential for the website to function. Core features like page navigation, secure access, and session management. You cannot opt out of these cookies.
2.2 Analytics Cookies — We use Google Analytics (GA4) and Microsoft Clarity to understand how visitors interact with our website. GA4 tracks pages visited, time on site, and referral sources — all data is anonymised and aggregated. Microsoft Clarity records session replays and heatmaps to help us identify where visitors encounter friction. Clarity does not share session recordings with us in a way that identifies individuals. Clarity's data is processed by Microsoft — see Microsoft's Privacy Statement.
2.3 Functional Cookies — Remember your preferences and provide enhanced features. May be set by us or third-party providers.
2.4 Marketing Cookies — If enabled, track activity across websites for relevant advertising. We use the Meta Pixel (Facebook Pixel) to measure ad campaign performance and build retargeting audiences. The Meta Pixel fires conversion events (PageView, ViewContent, InitiateCheckout, Lead) when you visit key pages or submit a form. This allows us to measure which ad campaigns drive results and show relevant ads to visitors who have shown interest in APLeads. Only activated with explicit consent.
Third-Party Cookies
- Google Analytics (GA4) — analytics.google.com · Privacy Policy
- Microsoft Clarity — clarity.microsoft.com · Session recordings and heatmaps · Microsoft Privacy Statement
- Meta Pixel (Facebook) — facebook.com · Ad conversion tracking and retargeting · Meta Privacy Policy
- GoHighLevel — gohighlevel.com · CRM and lead tracking
- Calendly — calendly.com · Booking calendar
- Stripe — stripe.com · Payment processing
Managing Your Cookies
Cookie consent banner appears on first visit. Accept all, reject non-essential, or customise. Change preferences by clearing browser cookies. Control through browser settings.
Your Rights Under UK GDPR and PECR
- Right to be informed — You have the right to know what cookies are being used and why
- Consent/refuse non-essential — You can accept or reject non-essential cookies
- Withdraw consent — You can change your cookie preferences at any time
- Request information — You can request information about data collected via cookies
Changes to This Policy
Updates posted on this page with updated effective date.
Contact
Email: hello@apleads.co
Company: AP Leads Ltd (Company No. 16178226)
Registered Address: Unit 22 Ensign Business Centre, Westwood Way, Westwood Business Park, Coventry, CV4 8JA
Website: apleads.co
Last Updated: 28 March 2026 · Questions? hello@apleads.co